NEWS: Sumo Cyco debut video for new song, ‘Bad News’!

Credit: Francesca Ludikar

Canadian outfit Sumo Cyco have debuted a video for ‘Bad News’, the final peek into their new album ‘Initiation’ ahead of its release later this week.

Frontwoman Skye “Sever” Sweetnam had this to say of the track and its video.

“I’m sure many people can relate to feeling like everyday is ‘Bad News’ over and over again. There was a point in 2020 when I was so glued to the news and current events it felt like my personal identity was fading away into an abyss and replaced with a scrolling, media consuming robot. It made me miserable, but I felt like I had a responsibility to know what was going on. It took me a while to peel myself away from the constant barrage of negativity and find a balance.

The music video was really fun to film. I’m so lucky to have band members who are willing to get pretty weird with me. Once the make-up and prosthetics were on, the guys and I came to life as our Cyco Terrornaut family. I included some obnoxious color combos that almost make you question your sanity when you watch the video.”

You can check out ‘Bad News’ and its video below.

The band’s third album, ‘Initiation’, is set for release on May 7th 2021 via Napalm Records

You can pre-order the album online from the label’s webstore (here), Bandcamp (here), iTunes (here), and Amazon (here).