SICK SWAG: Danse Macabre Clothing

February 6th, 2012 by admin

Relaunching a brand after a lengthy hiatus is a very risky move: you don’t really know if things will soar or completely flop. A truely dedicated fanbase and successful business venture is the difference between failure and success, and it seems Danse Macabre Clothing must have one or both of these qualities with the resurge after coming back to the scene last month. Following this success, we spoke with co-founder Daneel Johnstone about how the brand began, the idea behind its horror and gore ideas and what’s planned for its future:

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