Boasting their own hand symbol for their fans, guest appearances in their singles from pop starlets Ke$ha and Katy Perry and a recent headline slot at Slam Dunk Festival, electro-pop/rap duo 3OH!3 have managed to rake in a great deal of success in the few short years they’ve been together for. A headline tour across the UK before the release of their new record ‘Robot’ hopes to push the promotion of their current album ‘Streets Of Gold’ to the British fans one final time.
Fairly new onto the scene, opener Hyro Da Hero (****) is easily the most volatile and punk rock ethic artist on the bill of the tour, and though his general audience would usually be to an audience a few years older than the one currently before him, that doesn’t tame down his act one bit. From commanding a sea of swaying middle fingers in the crowd to pacing and screaming onstage like a madman to set closer ‘Ghetto Ambience’, Hyro is a man of passion who is surely going places on his own terms.
Without any breaks from the start to the end of their set, the dance mania set of InnerPartySystem (****) gets almost the entire room bouncing around like their was a sale on pogo sticks just around the corner and everyone who bought them has ADHD. Debut album tracks ‘Die Tonight, Live Forever’ sound much bigger and electronically fused since the depature of Jesse Cronan last year, and really brings to show the fade of their rock presence and their lean more towards dance.
Looking from their stage to an Academy 2 room full of their band hand symbol, 3OH!3 (**) stare with absolute delight at the appreciation and devotion from their fans. Though their breakthrough singles ‘My First Kiss’, ‘Don’t Trust Me’ and ‘Starstrukk’ have most of the room singing along and moving to their hooks and melodies, it only takes about 15-20 minutes into their set before you realise you’re more or less listening to the same song over and over again and seeing the same routine on stage. New offering ‘Robot’ doesn’t really show a future of natural progression or alteration either, and ultimately leaves 3OH!3 as quite a repetative and boring sight to behold onstage. Maybe a surprise guest appearance from either Ke$ha or Katy Perry may have spiced things up a little bit.
Written by Zach Redrup
Founder & Editor for DEAD PRESS! | Atheist and antitheist. | Judge of the quick & the dead since 1989.