On first listen, Set Your Goals‘ third full-length ‘Burning At Both Ends’ is a bit disappointing. Lacking the grit and intensity they have built their name upon, you almost feel let down. However, have no fear as this album is definitely a grower. Displaying a much poppier side than previously, SYG storm through an album bursting with catchy hooks and thriving melodies.
From the off, ‘Burning At Both Ends’ sweats out melodic power, throwing down huge choruses from every corner and generally putting that “I’m listening to cheesy pop-punk” smile across your face. The dual vocals bring an energy to the record which many are not capable of, and this shines at its brightest in third track ‘Certain’. With a tight melody and punchy chorus, it becomes plain to see that the San Francisco six-piece have made a more accessible record, and in no way is that a bad thing. Who wants to hear a band release the same album over and over? Yes, both ‘Mutiny’ and ‘This Will Be The Death Of Us’ are incredible albums, but in its own way so is this.
‘Exit Summer’ begins with a dual vocal attack layered on a driving riff. Probably the best song on the album, it explodes into a chorus crafted for a huge sing-a-long. Whilst those looking for a taste of the old tried and tested style will be content with ‘Start The Reactor’, containing that trademark Set Your Goals gang chant that their fans thrive on.
SYG have achieved in making an album no one thought they would make; a poppy, hook filled paradise which is dying to be played live. Yes, it’s different, but different is good and in this sense, different is great.
Written by Chris Loomes
Founder & Editor for DEAD PRESS! | Atheist and antitheist. | Judge of the quick & the dead since 1989.