Black Veil Brides have returned and blasted themselves into the charts with their latest record, ‘Set The World On Fire’, an album that vocalist Andy Biersack proclaims is “the best album anybody’s ever made”. The band has come back reinforcing their message of embracing who you are, and how outcasts should not be brought down by others. However, this time they’ve reinforced it with farfetched concepts of the outcasts ruling the world.
The band have certainly undertaken the criticism from their debut about Andy Beirsack‘s monotone vocal style, and have shown a valiant attempt to change his vocal style in the new album. The new album opens up with ‘New Religion’, enforcing their beliefs in being an outcast and replacing the world with their personal beliefs. Upon a first listen, this could come across as tedious, yet others may see it as milking out the success they received from the reception of their debut, ‘We Stitch These Wounds’. The album provides listeners with hooking, yet generic riffs in songs such as the album’s title-track, and in such songs like ‘Fallen Angels’, it seems like they rely on their constantly implemented glam rock guitar solos to distract the listeners from the repetitive and generic riffs. Despite this, the band has taken a fair step in reviving their glam rock roots.
However, the album shows potential in songs such as ‘Rebel Love Song’ and ‘Love Isn’t Always Fair’ in their fast and fairly powerful intros, though this isn’t maintained as all energy seems to slowly but surely deplete as the songs progress and return to portray themselves as just another generic rock band.
The album eventually walks away from its typical tendencies with their song ‘Savior’, starting off with an acoustic and electric intro, and Andy Biersack implementing his trademark monotone vocals to add a change of pace to the album, which thankfully works effectively to prevent the album from sounding like the same song on repeat. But, once again, the moment of potential doesn’t stick around for long, as before you know it a weak attempt at a breakdown enters, a downfall also found with ‘The Legacy’. Both of these songs also bring to light another weakness the band need to work upon, the frail and sometimes pitiful screaming attempts of Beirsack to try and add a heavier feel to the songs. Once again, they lack power and just make them seem like they’re failing to do what they’re trying to do.
As the album progresses they eventually sway away from their concept of ruling the world, and begin to base songs on typical songs about love and loss, such as ‘Die For You’ and ‘God Bless You’. Let’s be forever thankful that the band have a little more to talk about and portray in the messages of their music than a band who’ve sadly experienced being picked on in their past.
Ultimately, Black Veil Brides are definitely a Marmite-like polarising band; you either love them or hate them. If you like typical song structures, blasting solos and strong monotone vocals or similar bands such as Glamour Of The Kill and Escape The Fate, then this album worth the listen. However, if you’re more into complexity, depth, variety and something refreshing, then Black Veil Brides rarely come close to ticking any one of those boxes.
Written by Matthew Collins
Founder & Editor for DEAD PRESS! | Atheist and antitheist. | Judge of the quick & the dead since 1989.