It really does seem like Dead! have been touring the circuit forever now, but, believe it or not, the London four-piece have only just released their first full-length record. ‘The Golden Age Of Not Even Trying’ is full of hip shaking rock ‘n’ roll style pop rock tunes, and is sure to cause a stir around with a mainstream audience. No doubt you’ve seen Dead! around the place, but it’s time to see if they can really make it with their debut album.
We caught up with guitarist Louis Matlock to talk about the new record, developing as a band, and what the year has in store for Dead!.
DP!: Hey guys! Thanks for speaking to DEAD PRESS!. Your debut record ‘The Golden Age Of Not Even Trying’ is out now. How does it feel to have finally released a full-length?
L: We finished recording the album back in December 2016, so it’s kind of surreal that it’s actually being released now. It’s really hard not to leak your own songs and shout about them as soon as you get the mixes in your inbox. Honestly, I don’t think we could be more excited.
DP!: It seems like you guys have been around forever, I saw you at Takedown Festival back in 2012! What’s been the hold up? How long have you had some of these tracks in the vault for?
L: That was our second ever gig! We’ve evolved a lot as a band over time. We’re all pretty young so I think that’s only natural. You kind of flicker between what you like in film, books and what you listen to more when you’re younger as you discover new things and those influences bounce around creating something perhaps a bit less refined. We’re a lot more sure in what Dead! is and should sound like now. We could have split up three years ago and started under a new name like most bands, but we skipped that process. We’re wearing our past on our sleeves for everyone to see how we’ve evolved to what we are today and that’s okay.
DP!: Do you think you developed more as a band by taking your time and releasing singles and EPs?
L: Absolutely. We could have done an album a few years back, but it wouldn’t sound like where we are now. We’ve all spent our entire lives romanticising about the notion of a debut album so it had to be done right!
DP!: Tour starts just as the record drops – what can your fans expect compared to your previous shows now that ‘The Golden Age Of Not Even Trying’ will be out?
L: A better Dead! – we’ve been doing this long enough now, we’re confident and ready.
DP!: You’re even squeezing in some in store acoustic sets at record stores. How do you like the acoustic sessions? How do you pick which songs to play?
L: I love it. I’ve grown up listening to more chilled artists, and it’s good to take it back a bit, and then there’s a proper show after!
DP!: The record has a classic rock ‘n’ roll feel to it. Is this the kind of music that you would all listen to, or what kind of bands influence Dead!?
L: Every member of this band listens to something completely different; it’s funny how different our tastes are! I think the only two crossovers are maybe Bowie and Placebo. ‘Appetite For Destruction’ was a reference point for mine and Sam’s guitars, so there’s a strong chance that’s where that feeling comes from!
DP!: What is the likelihood that 2018 will top 2017 for Dead!?
L: It will.
DP!: Any plans for the summer?
L: Our plans for taking ‘The Golden Age…’ to people are pretty endless so yes.
The band’s debut full-length studio album, ‘The Golden Age Of Not Even Trying’, is out now through Infectious Music.
Interview by Mike Heath (@MikeBeef)